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Charity Shortlisted For Living Wage Champion Awards 2014

Leading social care charity, Vibrance, has been shortlisted by the Living Wage Foundation for the Living Wage Champion Awards 2014 representing South East England.

Vibrance supports 850 adults throughout London and the South East with learning disabilities and mental health issues, offering a range of community day services, low-support housing, nursing and care homes, short breaks, supported employment and self-directed services.

The awards recognise Living Wage employers that have made great contributions to communities and industries by implementing and celebrating the Living Wage.

The Living Wage Foundation offers a recognition mark for employers that commit to paying the Living Wage. It is an hourly rate set independently and updated annually. The Living Wage is calculated according to the basic cost of living using the ‘Minimum Income Standard’ for the UK. Decisions about what to include in this standard are set by the public; it is a social consensus about what people need to make ends meet.

Vibrance HR Director, Nita Desir-Adeshiyan said: “Becoming a Living Wage employer was a no-brainer for Vibrance, as an organisation, we just felt this was a right and fitting thing for us to do. It is completely in line with our values and our ethos.

“Traditionally, workers in the health and social care sector have not been paid very well. Many of them are women, and many are the main bread winners for their families. Knowing they could be working very hard in incredibly demanding roles, but could still be struggling to live on the minimum wage, just did not sit well with us.

“We believe that caring as a career has often been undervalued and we hope that this will help to change people’s perceptions. We also believe that by signing up for the Living Wage, it will help Vibrance to attract and retain the best people possible to our organisation,” she added.

Employers choose to pay the Living Wage on a voluntary basis. The Living Wage enjoys cross party support, with public backing from the Prime Minister and the Leader of the Opposition.

Living Wage Foundation Director, Rhys Moore said: “I would like to send huge congratulations to Vibrance on being shortlisted for the Living Wage Champion Awards. The commitment of Living Wage Employers to responsible pay makes a real difference to families and communities across the country. We look forward to celebrating this even further when announcing the winners of the Awards during Living Wage Week.”

The Award Winners will be announced during Living Wage Week 2014, with one winner announced for each region of the UK: Scotland; Wales; Northern Ireland; the East Midlands; the West Midlands; the East of England; Yorkshire and the Humber; North East England; North West England; South East England; South West England; and London.

The awards are judged by an independent panel of community leaders from the Citizens UK Living Wage campaign.

Vibrance employs around 400 people and was named in The Sunday Times ‘100 Best Companies To Work For’ in 2012.

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